COMISSIONED BY: ASML & GLOW (Eindhoven Light Festival)

YEAR: 2023

CREATIVE DIRECTION: Sumeet Rohilla

COLLABORATORS: Mohsen Mehrafrouz (Background score), Dirk van Poppel (Visuals), Michel Suk (Technical Support), Pronorm (Projection & Production)

Published on: Dec 14, 2023

For the 2023 GLOW light fetival, I had the privilege of extensively contributing to the creative direction and design of the projection installation - Evolution of Life. The concept was also one of the winners from many pitches during the GLOW LABS session. The immersive design was aimed to seamlessly blend the beauty of the natural elements within the cityscape on the Emmasignel street in Eindhoven. The flowing water, growing nature, and beating heart remind us of the delicate balance we must protect, nurture and celebrate. The installation complemented the theme of the light festival - The Beat where art, technology, and nature converged to create a unique collective experience for visitors.